Behind the Scenes Photos of West Hollywood's Phoenix Effect Team

By: Contributor

Photographer: Nate Jensen

West Hollywood's gay owned and operated Phoenix Effect has shaped many lives since it was founded by LA trainer and nutritionist Max Phoenix. Now co-owner Beth Bishop is set to revitalize the life-changing regimen of workouts as Phoenix Effect Bootcamp. To get the word out, the Phoenix Effect Team — which includes Bishop, Seth Browning, Frank Mentier, Joel Harrison, Vincent Packard, Colt Prattes, and CJ Brenton — posed for an eye-catching ad that shows off their chiseled physiques. The billboard will appear this month above La Cienega and Melrose boulevards. 

Check out the exclusive behind the scenes images from the shoot below and on the following pages.

Shoot location in Bel-Air. Not too shabby …
Phoenix Effect owner and trainer Beth Bishop gettin' her hur done.