Golden Iris Watch: BL33N
Photographer Matthias Vriens-McGrath and his husband Donovan just launched the luxury T-shirt label BL33N (pronounced "bleen") and its accompanying campaign, which features top male models in various states of dress.
Chad White, Seth Kuhlmann, Arthur Sales and River Viiperi (in drag!) are among the Eye Candy faves who lend their famous faces and physiques to the gay-owned label's debut campaign. And BL33N is already generating buzz: Out magazine even devoted its August issue's main fashion editorial to the T-shirts.
Go below to get your BL33N on.