Kristen Bell on the Big Gay Following of Big-Screen Bound 'Veronica Mars'

By: Brandon Voss

The goal on Wednesday was to raise $2M in 30 days on Kickstarter. Cut to just 11 hours later, the funds were totally raised — and keep pouring in — to turn the cult TV series Veronica Mars into a movie.

Created by Rob Thomas, the quirky UPN/CW detective drama ran 2004-2007 and starred Kristen Bell as the titular young private investigator. The film is expected to go into production this summer and be released in early 2014.

“My mind is blown," Thomas tells EW about the overwhelming fan response. “And now today has exceeded the wildest pipe dream I let myself entertain. Holy cow. We better make a good movie. These amazing fans have stepped up. We better deliver.”

Should the gay community be equally excited? Kristen Bell discussed the show's popularity among gay viewers last year in an interview with The Advocate

"Hell, yeah," said Bell when asked if she was aware of the show's big gay following. "Veronica always stood up for the underdog, and many people in the LGBT community identify themselves as an underdog because that’s what America does to them. Veronica was always a friend to outsiders and very much against bullying of any kind."

Veronica Mars also tackled various gay-themed mysteries, such as one in which a closeted lesbian cheerleader played by Kristin Cavallari blackmailed a group of her closeted classmates. In one major arc, a rapist-murderer was a young man who had been molested by his baseball coach and was now struggling with his sexuality. Bell addressed the risk of such “creepy gay villain” storylines encouraging viewers to equate being gay with being evil.

"I think the point of how some of those Veronica Mars characters were written is that closeted gayness or stifling one’s true identity causes pain, torment, and hurt, and hurt people tend to hurt people," Bell explained to The Advocate. "If you see a character doing something bad, and then that character admits that they’re in the closet or that they were molested or something, I believe it’s the writer trying to prove the point that bad things can happen when we stifle or abuse people. I certainly wouldn’t be a part of any project that I felt was disrespectful to anyone."

Watch Bell and her Veronica Mars castmates in the funny Kickstarter plea video below — and donate more money to the project here.