Speak Up With Jimmy: Lessons From the Justine Sacco AIDS Tweet

By: Jimmy Nguyen
12.25.2013

On December 20, 2013, PR executive Justine Sacco set off a Twitter firestorm with her insensitive tweet — sent right before boarding a flight from London to Cape Town, South Africa — hoping that she would not get AIDS in Africa.

In this "Digitally Speaking" segment, Jimmy Nguyen talks about lessons we can learn from this "Tweet Heard Round the World":

1. Think twice before you speak on social media.
2. Controversies can provide opportunities to help good causes.
3. Forgiveness is part of the human spirit.

Watch more below.

Speak Up With Jimmy, a Web series, is available at JimmyWin.com.  Follow Jimmy Nguyen on Twitter and on Facebook.

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